My goal was to keep the CPN under $200. More than that and I’m heading into the hourly charge of escorts. Because I had constant feedback on how much sex was costing me, I was able to always adjust in order to lower expenses. Midway through the year, to lower my CPN, I started doing more coffee dates and dinner dates where I would cook a meal from my Betty Crocker cookbook. That kind of planning sounds ridiculous until you realize a bad strategy can burn cash fast.